Custom Social Content
Branded posts, captions, visuals, and messaging tailored to public-company investor audiences.
We help public companies stay visible to investor audiences through timely news-release handling, custom content, and disciplined social media execution.
Trusted by listed issuers
The gap
Retail investors discover, research, and decide on social long before they open a filing. That window is where small-caps get found or get forgotten. We make sure you show up in it.
01 / Discovery
Investors meet companies in their feed, not on the wire. No posts means no presence in the conversation.
02 / Silence
Sporadic posting lets attention fade. Quarters pass with nothing new for an audience to follow.
03 / No system
No calendar, no arc, no cadence. Each post starts from zero instead of building on the last.
Clients & results
Net-new audience and engagement per mandate. Measured, not vanity metrics. Figures reflect each client's reporting period.
205.79K impressions · 14.62K interactions across 774 posts. LinkedIn led with 138K impressions.
Junior gold miner
74.77K impressions · 3,598 interactions. LinkedIn drove scale; Instagram & YouTube added reach.
Healthcare · AI
46.97K impressions · 1,073 interactions across 234 posts. X became the main engine of scale.
Copper exploration
A digital presence built ground-up, with a clear investor identity and market positioning for a uranium & rare-earth story.
Critical minerals
Who we work with
Especially small-cap issuers looking for stronger visibility and clearer investor communication.
Communicating exploration progress, project milestones, and broader market relevance.
Emerging public companies building recognition, relevance, and stronger market visibility.
Leaders who want a more disciplined, consistent investor-facing presence online.
Our role is to bring consistency, clarity, and market awareness to how public companies communicate with investor audiences online.
What we do
News flow and corporate narrative, structured, simplified, branded, and timed to land where retail investors actually pay attention.
Start with a discovery callBranded posts, captions, visuals, and messaging tailored to public-company investor audiences.
Social dissemination of company news within one business day, formatted for each platform.
Ongoing posting, channel oversight, and participation in relevant investor and market conversations.
Optional monthly SEO articles that support your website, deepen content, and expand discovery.
Our work
A live look at content we've shipped for client mandates. News-driven, on-brand, and built for the channels investors actually watch.


































Leadership
Shane brings a rare mix of discipline, creativity, and market awareness to Thesis Marketing. His background includes running advertising campaigns, building investor-facing content strategies, and working closely with public companies to strengthen digital presence and market visibility.
He also competed internationally as an ice dancer, earning a silver medal at the 2018 Four Continents Championships and three national titles. That background shaped his commitment to precision, consistency, and high performance. Shane studied History at Laurentian University, bringing a strong research foundation and a thoughtful perspective to the way Thesis approaches communication, narrative, and execution.
Built for issuers strengthening visibility with investor audiences.
Driven by consistency, precision, and doing the work properly.
Shaped by narrative, context, and clear market-facing communication.
Engagements
Straightforward monthly packages for public companies, scoped around content, news flow, and social media execution. We'll recommend the right fit on a quick call.
Essential
For issuers establishing a consistent investor presence.
Plus
Most popularFor issuers scaling visibility on social and in search.
Enhanced
For companies with a heavy news cadence.
Pricing shared on the call, scoped to your news flow and platforms.
Get in touch
We work with public companies looking to strengthen digital presence, improve investor-facing communication, and build more consistent visibility. Reach out to discuss your company, your goals, and the package that fits.